We're social creative specialists
We create active, engaged communities on social media for every brand we work with — communities that love, believe in, and support the brand across all platforms. There are no one-size-fits-all templates here: every brand receives a custom-built marketing package crafted with sharp creative thinking, talented content creators, targeted media experts, and a team of photographers and designers who know how to bring ideas to life.
Nira Workman, founder of Tovnu Media, holds a Bachelor’s and Master’s degree in Psychology from King’s College London. With a unique blend of psychological insight and creative flair, she brings depth, emotion, and authenticity to the digital space. Nira has a deep love for producing meaningful podcast interviews and is passionate about creating content that sparks thought and delivers real value on social media. Tovnu Media was founded from that very desire — to move beyond trends and likes, and help brands connect through content that truly resonates.
Meet the Gang
Nira Workman
Creative Director and Photographer
Meet
Nira Workman
I’m responsible for…
Leading our social media strategy and content execution across platforms — from planning and creating engaging always-on content to overseeing videography and campaign rollouts. I manage our team and client relationships, ensuring every piece of content aligns with their vision while staying ahead of trends to maximise reach, engagement, and long-term growth.
My favourite thing about my role…
The creativity and constant evolution. I love collaborating with clients to bring their ideas to life, brainstorming bold concepts from briefs, and watching the team’s work take off — especially when it goes viral. Social moves fast, and that energy keeps me inspired every day.
Nira Workman
Creative Director and Photographer
Jordan Workman
Creative Director
Meet
Jordan Workman
I’m responsible for…
As Co-Founder of Tov Nu Media, I lead business development and provide strategic consultation to our clients. My focus is on identifying growth opportunities, building long-term partnerships, and ensuring that our services are aligned with client needs and market trends. I work closely with our internal team to develop tailored marketing solutions that deliver real commercial impact.
In my consulting role, I advise clients across various industries on brand strategy, positioning, and campaign planning — helping them align their marketing efforts with broader business goals. I stay closely involved from discovery through execution to ensure every project is driven by clear objectives and strategic intent.
At the heart of my work is a commitment to collaborative growth — supporting clients not just as a service provider, but as a trusted partner driving results.
My favourite thing about my role is…The role offers me the chance to explore new projects that stretch my current skills and help me develop new ones.
Jordan Workman
Creative Director
Adi
Social Media Manager
Sunnat Usmanov
Content Creator and Editor
Meet
Sunnat Usmanov
I’m responsible for…
As a social media manager and content creator at TovNu Media, I create engaging content, manage our online presence, and keep our social platforms active and aligned with the brand’s voice. I handle posting, community interaction, and making sure everything looks and sounds just right.
My favourite thing about my role…I love turning ideas into creative visuals and impactful stories that resonate with people. Every day brings something new — and that constant evolution keeps me inspired and on my toes.
Sunny
Content Creator and Editor
Daniel Zazon
SEO Manager
hadar Hollman
Senior Graphic Designer
